Simon Haas, author, The Book of Dharma
Simon Haas, author of The Book of Dharma, Making Enlightened Choices, is a teacher of Dharma and yoga philosophy with a fascinating story that includes learning Sanskrit as a child and spending 10 years living with monks in temples and monasteries in India. He spent 16 years apprenticing with a teacher in the Bhakti tradition.
Simon wanted to engage PR to see The Book of Dharma reviewed in yoga and lifestyle magazines. However, diving into Simon’s Heart we both saw the vision of Simon sharing this wisdom in person with hundreds of people at yoga festivals and studios. As an introvert Simon would never have volunteered this, however when his heart revealed this to be true, he naturally followed.
Working together for five months we created at UK tour of 12 venues including the OM Yoga Show, The British Yoga Show and high-profile London yoga studios. The Book of Dharma was also reviewed in Yoga Magazine and various blogs, he began a Huffington Post Blog, Elephant Journal Blog and wrote articles for Yoga Magazine. He received the biggest book order to date, from the US.
After the UK tour Simon was invite to speak in Holland, Lithuania, France and Costa Rica. Two years later he was invited to speak and deliver workshops at the United Nations International Day of Yoga and at a festival in Mexico where he delivered his workshop to thousands of people. Simon has significantly grown his audience through speaking internationally whilst living the vision of his Heart.
Simon Haas, said: “My PR plan became the creative, energetic heart of my project. What emerged was surprising, energising, and far larger than I expected. Through creative imagination Kat works with you to give your business a vision and voice. This vision has been informing all PR and marketing choices going forward and has given me the courage to do effortlessly what I previously believed would be challenging. I cannot recommend Kat more highly. She is world-class.”