A 6-week online course to design your True Business for creative and financial freedom. 

True Business is for up to 10 people who want to do business differently to unleash your heart’s wisdom and creativity on a business so natural to you it doesn’t feel like work.

Business doesn’t have to be blood, sweat and tears, make that sale, push pain points and meet that goal. This causes stress, anxiety and a pain deep down in our Soul.

When you listen to your Heart’s wisdom and align with Source, the universal energy of life that delights in creating, business becomes nourishing, regenerative and life-giving. A whole new world of opportunity opens where you be who you are and do what you came for.  Aligned with your true nature and nature itself you experience creative flow and what was once challenging becomes inevitable. This is a path to creative and financial freedom.

True Business is for you if you’d love to…

  • Design your business aligned with your True Nature and Purpose
  • Receive inspiration for your life’s best work, a lasting legacy
  • Get unstuck and fall back in love with your business
  • Change direction, leave a corporate job, discover what’s next
  • Design your unique product or service, your greatest gift
  • Discover your jackpot financial structure that creates prosperity
  • Move on from burn out into creative freedom and flow
  • Build a business in harmony with Source, Creative Flow.

Course Outline

Week 1: Introduction 

  • Learn a new business model that builds a business natural to you
  • Set our course agreements for a powerful, safe, creative space
  • Set your intention for your business and the course

Week 2: Purpose

  • Connect to your true essence, the spirit running through your business
  • Articulate your true purpose to inspire you and your audience
  • Align your business decision making with your purpose

Week 3: Audience 

  • Meet and get to know your audience
  • Clarify the value you bring and the impact you enable
  • Make a commitment to show up consistently with value

Week 4: Offering

  • Design your signature, high value product or service
  • Explore your product mix for growth and development
  • Set the product pricing reflective of the value and your values

Bonus Session: Design your online course, training or retreat

If your offering is educational, such as a training, course or retreat, there is a bonus session for you to create the course and content skeleton outline.

Week 5: Prosperity

  • Meet your Chief Prosperity Officer and agree a financial intention to open up inspiration and flow
  • Identify your unique personal needs to live a prosperous life
  • Design the jackpot financial structure that fulfils these needs and financial intention

Week 6: Vision 

  • Explore your heart’s ten year vision for your True Business
  • Identify the one game-changing focus right now to step change
  • Put in place the support structure for this vision to be lived and loved

Course Format

  • 10 places so there is plenty of support for each person and a great team spirit too.
  • Live classes on Monday at 7.30pm (UK Time), recorded if you can’t make it live.
  • Live Q&A sessions on Thursday’s at 7.30pm (UK Time), recorded if you can’t it make live.
  • Private online space for discussion, sharing, feedback, collaborating and celebrating within the True Business School.


Monday 18 October 2021, 7.30pm (UK Time) Week 1: Introduction
Thursday 21 October 2021, 7.30pm (UK Time) Week 1: Q&A
Monday 25 October 2021, 7.30pm (UK Time) Week 2: Purpose
Thursday 28 October 2021, 7.30pm (UK Time) Week 2: Q&A
Monday 1 November 2021, 7.30pm (UK time) Week 3: Audience
Thursday 4 November 2021, 7.30pm (UK Time) Week 3: Q&A
Monday 8 November 2021, 7.30pm (UK Time) Week 4: Offering
Thursday 11 November 2021, 7.30pm (UK Time) Week 4: Bonus Create your Online Course
Monday 15 November 2021, 7.30pm (UK Time) Week 5: Prosperity
Thursday 18 November 2021, 7.30pm (UK Time) Week 5: Q&A
Monday 22 November 2021, 7.30pm (UK Time) Week 6: Vision
Thursday 25 November 2021, 7.30pm (UK Time) Week 6: Completion

What other people have experienced…

“True Business is a MUST DO course! Of all the courses, retreats, interventions I’ve done over the past 25 years, this has been the most life-changing, life-affirming and life-enhancing I have ever experienced.” Anne-Marie Hoyle

“I thoroughly recommend True Business if you’re planning a change in career, looking to launch something on your own or are just curious about your future. Kat is a wonderful guide. Go with an open mind and you will have the most fantastic journey, and leave with a clear and authentic plan for your next chapter.” Chantelle Caley

“Before True Business I was feeling  lost and overwhelmed with what to do in my business as I had so many ideas. Through connecting with my heart and my purpose I have a clear map to navigate my business to the next level and I am really excited about it. The world needs True Business. I would not hesitate to recommend it. If it speaks to you, do it.” Sarah Rose Bright

“The greatest gift from True Business has been simplicity. It has allowed my offerings to emerge and they are all things I never thought I’d be able to do as work. The business I needed to bring to the world has now been allowed to emerge.” Edward Pike

“When I aligned with my heart’s wisdom new financial partnerships came knocking at my door, my website traffic went up by 50% and my turnover up by 30%.” Lynn James, MrsMummyPenny.com

“I’ve learnt to listen to and follow my Heart instead of my head. The focus, meditations, accountability, revelations from my Heart, sharing, listening and helping each other has been truly inspiring. Thank you Kat, for such a massive shift in a short time…and also gentle enough for it to feel easy and right.” Louise Broda

“I now have clarity of purpose and the resulting feeling of empowerment and confidence in my business.” Claire-Louise Price

Meet Kat

Hello, I’m Kat, the founder of True Business, a pioneering way of being in business that unleashes your heart’s wisdom and creativity on what you were born for. For creatives, pioneers, artists, teachers and healers who want to do business differently, your True Business is so natural to you it doesn’t feel like work.

In 2000 I set up Authentic PR, championing business with a positive purpose (as featured in The Times, Guardian, Director Magazine) pioneering the Purpose Economy now worth over £120 billion in the UK. As the Global Communications Director, Homeless World Cup, the organisation grew from 20 to 70 nations, positively impacting 250,000 people who were homeless in 5 years. This was fuelled by inspiring messaging and over $25 million in media coverage across film, TV, print, radio and online.

Then, at 42, came the burn out. My intuition led me to Antigua in the Caribbean where being in nature restored my wellness and then began feeding me with inspiration for True Business. My purpose now is to share this with you, to connect people to the wisdom and inspiration of their heart’s. This is in the upcoming book ‘True Business: Unleash your heart’s wisdom and creativity on what you were born for.” I live in Antigua where I host The Antigua Retreat, for creatives and business leaders to immerse in the beauty of nature to create your True business, and the UK.

Frequently Asked Questions

Do I have to have a business already to take this course?

No. You will receive the wisdom and inspiration to build the business you were born for whatever your current circumstances.

Is True Business for women only?

No, everyone is welcome.

Do you offer a payment plan?

Yes. Email me for details at kat @ katbyles.com.

What happens if I can’t make all the sessions?

All classes are recorded for you to listen to in your own time. When you choose to actively participate live or recorded, you will unleash your heart’s wisdom, creative power and design your True Business.

How much time will I need to take this course?

Allow 3-4 hours per week.


£500 early bird by 4 October 2021.

£750 thereafter.

If you are a journalist and would like to take the course, or if you’d like to apply for the bursary place please contact me at kat @ katbyles.com.

Register now.

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What they say

“The greatest gift from True Business has been simplicity. It has allowed my offerings to emerge and they are all things I never thought I’d be able to do as work. Photography and taking people into Nature feel so obvious as they are part of me. The business I needed to bring to the world has now been allowed to emerge.”

Edward Pike, Spiritual Mentor, Photographer & Writer

By following the wisdom of her heart, Step created her True Business: “Your invitation to sit with the new vision of working with men during PR with Heart, Kat, opened up and clarified the direction for my work.”

Steph Magenta, Breathwork Facilitator and Teacher

“Kat prodded my intuitive thinking into reality. I created a better working space and products and generated more income for my business.”

Nancy Feely, owner, Island Fresh Market

“I loved PR with Heart. Kat, you are so intuitive you can tune into what we need and support us. The group has so much support to give you momentum, accountability and encouragement. The structure for me, breaking it down into small steps made it much more manageable. And listening to your heart. I wouldn’t normally do that and it pinpointed obvious actions and sparks of ideas.”

Denise McAlister, Let’s Talk STI’s

“Working with Kat burst through over 2 years of frustration and perspiration in about an hour and a half! From then I had a clear vision of what we needed to articulate and set to work.”

Martin Saunders, Marketing Head, Good Energy