Create your PR approach to grow your visibility, audience and impact naturally with the wisdom of your heart.
This 5 week online programme is specially designed for women making a difference. Whether you are a creative, pioneer, artist, trailblazer, game-changer, teacher, healer, or working inside an organisation with a desire for greater visibility and impact, PR with Heart will open up an expansive pathway to grow your visibility, audience and impact naturally.
You will
- Demystify PR to make it simple, effective and fun
- Create clarity, confidence and focus in your business
- Articulate your true purpose & core message to inspire your audience
- Clearly identify your natural audience and communication channel to reach them
- Identify limiting beliefs keeping you hidden to move beyond them into power
- Create your PR plan to grow your visibility, audience and impact
- Introduce skilful action to for a creative flow of opportunity
This is a pioneering, creative approach to PR. Instead of formulas, cut and paste strategies, random goals or expert external advice you begin by connecting to your inner wisdom, listening to your Heart. You move through past fears of being visible, stuckness, confusion, overwhelm and not knowing where to start. What was previously challenging becomes simple and, with skilful action, inevitable.
Course Outline
Introduction & Intention
- What is PR? What is PR with Heart?
- Set our Course & Community Agreements
- Set your intention for your PR and for the Course
Week 1: Purpose
- Connect to your true essence for authentic communication
- Articulate with your true purpose to inspire and engage your audience
- Identify 3 pillars that will ensure your visibility in your true nature and purpose
Week 2: Vision
- Dive into your imagination to explore your heart’s vision to grow your audience
- Identify 8 PR activities from this vision to grow your audience naturally
- Identify your natural channel of communication to reach your audience
Week 3: Message
- Articulate your core message, the one thing your heart wants to stand for
- Articulate the 5 key messages to communicate clearly and consistently
- Meet your true audience, the people you are here to serve naturally
Week 4: Power
- Uncover limiting beliefs sabotaging your visibility
- Meet your future self who has this handled
- Access your authentic power to share your message confidently
Week 5: Flow
- Finalise your PR plan so you are ready to take skilful action
- Learn a simple method for creating in flow
- Take skilful action for creative flow
Completion
- Review your progress, learning, ongoing focus
- Choose an ongoing structure to create your PR approach
- Option to join Creative Mastermind as ongoing support
Bonus: Media Relations
If media is your key channel of communication with your audience you will:
- Agree your target media
- Acquire the five keys to successful media relations
- Prepare your first media pitch
Course Format
- 75 minute pre-recorded workshop sessions are delivered to your inbox weekly
- Meditations, tools and templates are provided
- Facebook group for sharing, feedback, collaborating and celebrating
Also includes
- Up-skilling webinars as required e.g. All you need to know about YouTube with Bryony Farmer; All you need to know about Facebook with Sophie Jane Mortimer, All you need to know about Podcasting with Sas Petherick, The Winning Media Pitch with Tracy Ramsden, former Features Editor, Marie Claire
- Visibility Momentum Experience, 14 days of focused skilful action as a community
- Access to the Creative Mastermind for five women to work closely together to grow your visibility
- One-to-one sessions with Kat at the reduced hourly rate of £125 (normally £195)
Timing
You can join PR with Heart now and at anytime during the year.
On registering you receive the Introduction and Intention Session to settle in. Check it hasn’t gone to your spam folder! You then receive weekly classes from this point onwards on the same day of the week.
What other people have experienced
“When I aligned with my heart new financial partnerships came knocking at my door, my website traffic went up by 50% and my turnover up by 30%.” Lynn Beattie, founder, MrsMummyPenny.com
“I’ve created my whole PR with Heart plan. It’s thanks to you that I got into Yoga Magazine. You gave me the courage to go for it. Now I have a book review and article in the November magazine and a second article in December edition.” Sue Blanch, Yoga and the Menstrual Cycle
“I received clarity articulating my message, a deeper connection to my message and clarity of my direction this year.” Jules Wyman, Confidence Coach and Speaker, juleswyman.com
“Kat has cleverly produced probably the most enlightening and uplifting PR course ever! I was surprised and delighted by the deep levels it hit and the unexpected outcomes. Very highly recommended with bells and om”s.” Helena Bingham, Yoga Teacher & Trainer
“The first time I did the PR with Heart course I created initial funding and the second time I created the pilot programme.” BJ Smith, founder, Shorecombers
“I did a radio show on Monday. Terrifying and wonderful and a whole new level of stepping out and being seen. Vanquished a fear-demon. Thanks for your help preparing for that.” Jacky Daly, Playwright, Jackiedaly.com
“You truly exemplified that leading from your heart is not only possible but more fun, inspiring and authentic.” Barbara Tremblay, Corporate Consultant
“The PR plan I created is more aligned and straightforward than any other business planning I have done and the results exceeded my expectations. I intend to start every year this way!” Tiffany Kay, author, From Pursuit to Presence
Alison is becoming a confident spokesperson for her pioneering field with The Sex Lectures and media appearances with BBC Radio 4 Women’s Hour, BBC Radio Manchester, Manchester Confidential, The Big Issue in the North: “I have to pinch myself to believe it. It has literally taken off. Now I’m focused on sharing valuable information with a mainstream audience it is fun and opportunities open up effortlessly. I love it!” Alison Pilling, founder, Sex School for Grown Ups
Investment
£250
Lifetime membership. The value of the PR with Heart Online Course is well over £2,500. It has been described as ‘insane value’ and is intentionally designed to make PR affordable and accessible to women making a difference in a supportive, growing global community.
Use this currency convertor for the investment in your national currency.
About Kat Byles
Kat Byles is a PR and Creativity Consultant with 25 years experience working with pioneers and global brands making a difference. In 2000 she founded Authentic PR, serving businesses with a purpose beyond profit and for 6 years was the Global Communications Director, Homeless World Cup. Here she was instrumental in growing the organisation from 20 to 70 nations positively impacting 250,000 homeless people with powerful, inspiring messaging which generated well over $25 million in media coverage. She was executive producer for Kicking It, narrated by Colin Farrell, selected for Sundance and Tribeca Film Festivals and sold to the US sports TV channel, ESPN. She has poured this success into PR with Heart for women to grow their visibility, audience and impact. She lives Antigua, West Indies where she runs business retreats and the UK.