Simon Haas, author of The Book of Dharma, Making Enlightened Choices, is a teacher of Dharma and yoga philosophy with a fascinating story that includes 10 years living with monks in temples and monasteries in India and 16 years apprenticing with a teacher in the Bhakti tradition.

An introvert, Simon wanted to engage PR to see The Book of Dharma reviewed in yoga and lifestyle magazines. However, diving into Simon’s heart it became clear he would also love to share this wisdom in person with hundreds of people at yoga festivals and studios, make these teachings available through multi-media platforms, and open up the USA market.

Working together for five months we created:

  • A powerful, intuitive and practical PR approach aligned with Simon’s heart
  • A press kit with various press releases issued to key target media
  • The Book of Dharma reviewed in Yoga Magazine and various blogs
  • A Yoga Festival and Studio Tour with 10 plus UK bookings including OM Yoga Show, The British Yoga Show and high-profile London yoga studios
  • A two-hour Dharma Code workshop
  • A Huffington Post Blog with 5 posts to date
  • An Elephant Journal Blog
  • Yoga Magazine article
  • Two press interviews
  • The biggest book order from the US so far
  • An opening dialogue with a high-profile yoga teacher in the USA
  • A team in place to produce an audio book of The Book of Dharma and fund Sandipani Muni School in India

Along with all these tangible results Simon has grown in the realisation that teaching Dharma and Yoga Philosophy is his purpose, what he loves, and that he would like to transition from copywriting to this full time.

Simon Haas, said:  “My PR plan became the creative, energetic heart of my project. What emerged was surprising, energising, and far larger than I expected. Through creative imagination Kat works with you to give your business a vision and voice. This vision has been informing all PR and marketing choices going forward and has given me the courage to do effortlessly what I previously believed would be challenging. I cannot recommend Kat more highly. She is world-class.”


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What they say

“Kat is simply world class. She turns PR into a win, win, win delivering outstanding value to all she connects with. She is genius at the big picture strategy AND delivers quality down to the minute details of every aspect.”

Neil Crofts, Cultural Innovation & Authentic Leadership Consultant

“Kat prodded my intuitive thinking into reality. I created a better working space and products and generated more income for my business.”

Nancy Feely, owner, Island Fresh Market

“Working with Kat burst through over 2 years of frustration and perspiration in about an hour and a half! From then I had a clear vision of what we needed to articulate and set to work.”

Martin Saunders, Marketing Head, Good Energy

I’ve created opportunities that allow me to be myself and share the messages that I care about.  I’ve created speaking opportunities, the website and business have been growing.  The way I interact with people has changed – I’m much clearer about what I’m doing and I don’t hesitate or wait to take action.

Samia El Jaafari, co-founder, Intro

“Kat brings out courage due to her own sense of bravery in allowing creativity to be used as a powerful force for positive change.”

Noelle Adcock-Mcelya