A 6 month online programme to create your True Business bringing wellness, fulfilment and prosperity.

True Business School is for a small group of four creatives, pioneers, artists, teachers, healers and trailblazers who want to do business differently – Business led by your Creative Spirit, honouring of your Heart, in harmony with the Earth. So natural to you it doesn’t feel like work.

Business doesn’t have to drain and deplete you. It doesn’t have to be blood sweat and tears, lean in, push through, make it happen, make that sale, manipulate, force, cajole to meet that goal. This leads to stress, anxiety, burn out. It doesn’t have to be greed, corruption, competition. This leads to disease and destruction.

When you connect and create with Source, the energy of life, business can be nourishing, energising, regenerative for you, your community and the Earth. Business becomes a vehicle for your full creative expression; to fulfil your True Purpose, be of service and make a difference.  Business generates wellness, fulfilment and prosperity.

True Business School is for you if you have a desire to…

  • Create a business in harmony with Nature
  • Discover your true purpose and turn it into a business
  • Change career and discover what you’d love to do next
  • Leave a corporate and create your own business with more freedom
  • Build a business with meaning, fulfilment and lasting legacy
  • Develop a life enriching product or service for your audience
  • Lead with your creative spirit and heart in business

Over six months you will…

  • Connect deeply to Source, your creativity, heart and intuition
  • Design and begin to build your unique True Business
  • Discover and articulate your true purpose
  • Identify your audience and how to reach, inspire and grow them
  • Create a life enriching product or service, your heart’s offering
  • Create a natural product pathway for you and your audience
  • Put in place a financial structure for creative freedom and prosperity
  • Open to your heart’s vision, legacy and five year pathway
  • Create an inspired plan and pathway to create the business your were born for
  • Practice skilful action for presence, peacefulness and creative flow
  • Enjoy being in a creative peer group standing for you and your vision

Course Outline

Module One: Purpose  

  • An introduction to the True Business Model
  • Connect to and articulate your true essence and purpose
  • Identify your 3 True Business pillars for purpose and prosperity
  • Practice making decisions and taking action with purpose

Module Two: Audience 

  • Identify your primary audience, the people you are here to serve
  • Identify your key channel of communication to reach them
  • Articulate your core message to inspire and engage your audience
  • Become aware of any doubts, fears or limitations in the way of connecting successfully with your audience and transform them

Module Three: Offering

  • Design and build your life-enriching, high value product or service
  • Agree best product pricing for you and your audience
  • Explore the revenue potential from your natural product pathway

Module Four: Prosperity

  • Identify your unique needs for a prosperous True Business
  • Meet your inner CFO, wise financial centre
  • Identify your area of financial expansion
  • Create a clear, financial intention for this business year

Module Five: Vision

  • Receive your heart’s expansive vision for your True Business
  • Choose 8 clear end results from this vision to create this year
  • Understand resistance and how to use it for your best result
  • Practice skilful action to bring your vision into being in flow

Module Six: Flow

  • Connect with your true power to create rather than the egoic self
  • Create a 5 year pathway guide with milestones full of fun and energy
  • Identify your quarterly focus for the first 12 months of your True Business
  • Agree your ongoing structure to continue to create your True Business

Course Format

  • Bi-weekly classes via Zoom at a time that works for the group
  • Monthly open surgery via Zoom for any issues, coaching and questions
  • Facebook group for daily interaction, questions, sharing, celebrating
  • One to One session with Kat available at discounted rate of £125/hour


The next True Business School begins June 2020 with 4 spaces available. 

What they say…

“Before True Business I was feeling a little lost and overwhelmed with what to do in my business as I had so many ideas. Through connecting with my heart and my purpose I have a clear map to navigate my business to the next level and I am really excited about it. The world needs True Business! I would not hesitate to recommend it. If it speaks to you – just do it. Thanks Kat.” Sarah Rose Bright

“The greatest gift from True Business has been simplicity. It has allowed my offerings to emerge and they are all things I never thought I’d be able to do as work. Photography and taking people into Nature feel so obvious as they are part of me. The business I needed to bring to the world has now been allowed to emerge.” Edward Pike

“When I aligned with my heart new financial partnerships came knocking at my door, my website traffic went up by 50% and my turnover up by 30%.” Lynn James, MrsMummyPenny.com

“I’ve learnt to listen to and follow my heart instead of my head. The focus; meditations; accountability; revelations from my heart; sharing, listening and helping each other has been truly inspiring. Thank you Kat, for such a massive shift in a short time…and also gentle enough for it to feel easy and right.” Louise Broda

“I now have clarity of purpose and the resulting feeling of empowerment and confidence in my business.” Claire-Louise Price

Meet Kat Byles

Kat works with entrepreneurs, pioneers, coaches, teachers, healers and artists to connect to creative inspiration and make their true nature and purpose their business.

She is the founder of Authentic PR and former global communications director for the Homeless World Cup, a global social enterprise using football to beat homelessness, where working with the biggest names in sport she positively impacted 250,000 people to transform their lives.

This was wonderful but she was left with burn out at only 42. Her intuition took her to the Caribbean Island of Antigua where she walked barefoot on the sand, floated in turquoise waters and ate mangoes from the tree. She credits this immersion in nature for restoring her vitality and creativity.

With this creative renaissance came the inspiration for a radical new way of being in business with heart; a vision of business full of creative inspiration, wellness, fulfilment, service, legacy, joy and prosperity – True Business.

Kat now runs the True Business School and Retreats in Antigua where she is a Caribbean Wellness Ambassador and she is writing ‘True Business: Unleash your Creative Spirit on the Business you were Born to Build.’

Frequently Asked Questions

Do I already have to have a business to take this course?

No. The True Business School is designed to meet you exactly where you are. You may already have a business and want to develop and grow it. Perhaps you would like to align your business with your purpose; develop a signature product or service; increase your income or streamline your business so it becomes more effortless, inspiring, energising and fun. Or you have a desire to have your own business. You may have some idea of what it is, or none at all and would love to explore, design and build a new business at the True Business School.

Is True Business only for women?

No, everyone is welcome.

Do you offer a payment plan?

Yes. You can pay in 3 payments over 6 months with the first payment due before the course begins.

What happens if I can’t make all the sessions?

All sessions are recorded so you can do the classes at a time that works for you.

How much time will I need to take this course?

Allow 3-4 hours per week. This includes, a class that is one and a half hours every two weeks and development work. Each month there is an optional open surgery for as long as we need to address any issues, questions or blocks. You may be inspired to invest more time to create your True Business, depending on the creative flow you experience and there are additional exercises and business development practices to support you to do this if you would like to.



£250 non-refundable deposit to reserve your place

Book Now

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What they say

“Kat’s like a spark plug. You come away ignited.”

Wendy Richmond, founder, Yellow Bicycle PR

“A really big “thank you” for all the hard work and dedication you put in to the Homeless World Cup and for the way in which you have helped to change the lives of thousands of people through football.”

Rio Ferdinand, Footballer

Alison is becoming a confident spokesperson with The Sex Lectures and BBC Radio 4 Women’s Hour, BBC Radio Manchester, Manchester Confidential, The Big Issue in the North: “I have to pinch myself to believe it. It has taken off. Now I’m focused on sharing valuable information with a mainstream audience it is fun and opportunities open up effortlessly. I love it!”

Alison Pilling, Sex School for Grown Ups

“I loved PR with Heart. Kat, you are so intuitive you can tune into what we need and support us. The group has so much support to give you momentum, accountability and encouragement. The structure for me, breaking it down into small steps made it much more manageable. And listening to your heart. I wouldn’t normally do that and it pinpointed obvious actions and sparks of ideas.”

Denise McAlister, Let’s Talk STI’s

When I aligned with my heart new financial partnerships came knocking at my door, my website traffic went up by 50% and my turnover up by 30%. Being in the Financial Times is the pinnacle for me as a personal finance writer.

Lynn Beattie, Mrs MummyPenny