Kat Byles is a Business and Creativity Consultant with 20 years’ experience working with entrepreneurs and global brands making a difference on a grass roots and global scale, including Homeless World Cup, Nike, UEFA, Vodafone Foundation, Good Energy, Eric Cantona, Desmond Tutu, Colin Farrell and Lewis Hamilton.

Back in 2000 she founded Authentic PR, communication with integrity for businesses with a positive purpose, as featured in The Guardian, The Times and Director; and for 6 years was the Global Communications Director, Homeless World Cup where she grew the organisation from 20 to 70 nations positively impacting 250,000 homeless people. Here she generated well over $25 million in media coverage, was executive producer for Kicking It narrated by Colin Farrell, selected for Sundance Film Festival and sold to ESPN and is a consultant to the feature film she initiated with Blueprint Pictures (Best Exotic Marigold Hotel, In Bruges) and Film Four.

Then came the burn out and her intuition led her to Antigua in the West Indies accompanied by the question: how do you create positive global change and look after your wellbeing? True Business, a groundbreaking business model with heart emerged as the answer. Whilst the traditional business model leads with profit, True Business leads with your creative spirit to align with your true nature and purpose and build the business you were born for. This leads to happiness, meaning, wellbeing and deep fulfilment, whilst making a difference and creating far greater creative, emotional and financial returns.

True Business has benefited hundreds of entrepreneurs around the world including the PR with Heart Online Community with over 100 women entrepreneurs, artists, game changers, coaches, authors, teachers and healers growing their visibility, audience and impact effortlessly. You are welcome to join us.

Kat lives in Antigua, where she runs The Antigua Retreat for women making a difference, and Bath, England. She is currently writing ‘True Business: unleash your creative spirit on the business you were born to build’ and speaks about True Business and PR with Heart internationally.

If you’d love to connect please do get in touch.

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What they say

“My PR plan became the creative, energetic heart of my project. What emerged was surprising, energising, and far larger than I expected. This has given me the courage to do effortlessly what I previously believed would be challenging. I cannot recommend Kat more highly. She is world-class.”

Simon Haas, author, The Book of Dharma

“Working with Kat burst through over 2 years of frustration and perspiration in about an hour and a half! From then I had a clear vision of what we needed to articulate and set to work.”

Martin Saunders, Marketing Head, Good Energy

“Kat is a powerful, imaginative and intuitive leader with a great capacity to see a vision and make it happen. What sets Kat apart is her heart. She works with passion and exudes creative energy and enthusiasm that is both inspiring and contagious.”

Mel Young, president, Homeless World Cup

“The Homeless World Cup is a cool organisation I came across through Colin Farrell. I said, ‘That sounds like it should be a movie’ and he said ‘Yeah, I was hoping you’d say that.’”

Graham Broadbent, Blueprint Pictures

“Kat’s like a spark plug. You come away ignited.”

Wendy Richmond, founder, Yellow Bicycle PR